MA MAss COmmunicatio (AD & PR)
COurse overview:
To provide basic and emerging concepts and principles in relation to better decision making in
the areas of advertising & allied fields, public relations & corporate communication.
Highlights:
Professional training for work in Advertising and PR domain, including an internship and a student
research project including live PR work and associated advertising materials.
Eligibility:
Graduate in any stream, Entrance Exam
Duration:
Two academic years
Evaluation method:
Semester Pattern - 40% External, 60% Internal, 50% passing
